February 5, 2008

Microsoft, Yahoo! and Google

Filed under: Business, Technology — Mike Laurie @ 9:11 am

Microsoft is to purchase Yahoo! for $44.6 billion in cash and stock. In terms of searches, Google will still be king with 63.06% of all US searches against MSN and Yahoo!’s combined volume of 31.75%. But it’s not all about search. As pointed out by Hitwise, Yahoo! has an enormous amount of successful web properties, including Flickr, Yahoo! Weather, Yahoo! Mail, Yahoo! Sports, most of which are higher in terms of visits than Google’s properties have, according to Hitwise.

Hitwise data table

It’s an interesting theory but the categories used by Hitwise aren’t complete. There is no mention of the social networking category i.e. Orkut and it doesn’t even mention the biggest video web site on the net, owned by Google. I’m not sure how the data would change but it would be interesting to see.

1 Comment »

  1. I’m guessing that Orkut isn’t mentioned (or doesn’t really feature) because this is a US chart, and Orkut is mainly popular in South America iirc. Youtube should have defn. made a large dent though - perhaps in raw visitorship it isn’t as high as it is in terms of bandwidth consumption (distributed, of course).

    Comment by Bhavic — February 8, 2008 @ 12:06 am

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