Blu: Pushing the Envelope in Digital Music Releases
To me, Fader’s news of Blu’s challenge of releasing 763 albums (all collaborations), supported by 1,892 videos over the course of the approaching summer is an extreme example of how digital is changing way we consume music. With over 16,000 friends on MySpace, he’s certainly got the support. Without the creative restrictions of a major label deal it looks like he’ll simply be putting everything out and allowing the natural filter of the hardcore fans to decide what sinks or swims. In Blu’s own words “YallProllyBeSickOfHearingYaBoyBy’09″.
It reminds me of Sufjan Steven’s attempt to write an album for every state in America.
Exciting times indeed.
Update: Not sure if the Fader claim was an April Fools but they’ve removed the story now. Still funny.