Guerrilla Marketing
Filed under: Advertising
By: Mike Laurie @ 1:06 pm
By: Mike Laurie @ 1:06 pm
There’s a great article over at the ever-reliable Web Urbanist about guerrilla marketing. They make the point very well that big brands need to steer clear of this area but considering the attention this sort of activity generates online I think there is still a case for it.
